Jason Silva speaks about the exponential growth of new technologies and how human attention spans are increasingly thought of as a scarce resource to be competed for (rt: 4 min 5 sec)
Jason Silva, presenter of Brain Games on National Geographic, discusses the future of the technology industry as devices become cheaper, faster and smarter. He joins Mark Sweney in the Guardian Speakers’ Lounge at the Cannes Lions festival to describe how human attention spans are increasingly thought of as a scarce resource to be competed for – and how billion-dollar companies will rise and fall ‘overnight’.
Jason Silva was at the Cannes Lions festival for a joint presentation with PHD Media
